Behavioural Economics: Brain Teasers

Brain teasers, put to participants at the IPA's BE event, in order to test their endurance: try them out!

What is a bedswerver (noun)?

a) a bed on castors for easy moving
b) a nurse on skates
c) an unfaithful spouse
d) a crank handle for turning a bed around

Tabula rasa means?

a) blank plate
b) blank slate
c) blank expression

Which of the following is a reflex response?

a) adaptation
b) constipation
c) salivation

Another name for learning is?

a) reinforcement
b) conditioning
c) associationism

What corporation aired the first commercial on television?

a) Microsoft
b) Bulova
c) Hanes
d) Ford

Mail me with your thoughts: janethullmarketing@yahoo.co.uk